Datenschutzerklärung

This data privacy policy applies to
Reelight ApS
Hasselager Centervej 11,1
DK, 8260 Viby J
CVR: 27125581

Reelight collect and process personal data on customers shopping at the webshop www.reelight.com. The collection and processing of data is done in collaboration with third parties. Solely necessary and non-sensitive data is collected.

1. What data is collected and why?

Name, address, phone number and e-mail addresses are collected and registered by Reelight. Further processing and storage of the data is handled by the third-party, Shopify. Furthermore, when shopping at www.reelight.com, card information is given by the customer. Card information is handled by the third-party, and independent data controller, Clearhaus for security reasons. Reelight, therefore, has no access to customers’ card information after an ended transaction. In case of an objection against the transaction or as a result of possible transactional control from Clearhaus, information about the purchase including the buyers identity and bought goods will be passed on to Clearhaus. The third-party Shopify also collect customers’ IP-addresses to secure the reliability of the customer.

2. When does data processing occur?

Collection, registration and processing of data occur when personal information (name, address, phone number and e-mail address) is given by the customer and only in connection with an acceptance of Reelight’s terms and conditions. Furthermore, Reelight process data in connection with marketing as well as complaints.


3. With whom do we share the information?

The website www.reelight.com is maintained and managed by the company itself. However, the registered personal information is stored, handled and processed by the third-party Shopify.The third-party, an independent data controller, Clearhaus handle the collected card information. The third-parties store and process the data on behalf of Reelight in compliance with the current legislation regarding personal data protection.

Shopify International Limited
C/O Intertrust Ireland, Victoria Buildings
Haddington Road, 2nd Floor 1-2
Dublin, 4, D04 XN32, Ireland
https://help.shopify.com/manual/your-account/GDPR
Clearhaus A/S
P. O. Pedersens Vej 14
8200, Aarhus N, Denmark

Furthermore, Facebook, Google and Shopify register the IP-addresses of the customers when they are visiting or shopping at the webshop www.reelight.com. This is done in order to generate statistics on visits to the webshop as well as to improve the customer experience (See paragraph 8 for more information). The third-parties Google and Facebook also, store and process the collected data in accordance with the current general data protection regulation (GDPR).

Google LLC
1600 Amphitheatre Parkway
Mountain View, CA, 94043, USA
https://www.google.com/intl/da/policies/privacy/

Facebook
1 Hacker Way
Menlo Park, CA, 94025, USA
https://www.facebook.com/policy.php

Shipping of goods bought at the webshop www.reelight.com are handled by external carriers. When staff at Reelight ship goods, from within the office, the shipping is handled by the carriers GLS, UPS and FedEx. In accordance with the general data protection regulation (GDPR) these carriers are independent data controllers.


4. Data security

Reelight does not process nor store personal data from webshop customers. This is due to the fact that all registered personal data is processed and stored by the before-mentioned external third-parties.

Since all platforms used by Reelight are hosted by external parties, the external parties are each responsible for their own data security (In paragraph 3 the procedure for each third-party can be found). However, Reelight does make an effort to protect internal computers using passwords to both the computers as well as to the external parties’ platforms. To enhance the password security these are changed every time an employee leaves the company. All computers within the company are also protected by Windows 10 Firewall.

5. Consent and the withdrawal of it

A purchase at the webshop is considered a consent to Reelight registering the given data as well as to the third-parties storing and processing these.

A special consent is needed for Reelight to use the given data for marketing. This consent can at any time be withdrawn. The marketing is shared through the external third-party MailChimp. Customers who accepts marketing also accepts MailChimp's processing of their personal data.

MailChimp
Attn. Privacy Officer
675 Ponce de Leon Ave Ne, Suite 5000
Atlanta, GA 30308, USA
https://mailchimp.com/legal/privacy/

6. The right to get access to one’s own personal data

Customers, with information registered at Reelight, can upon request get an insight in to which information the company has collected and registered about the specific customer. If the customer wishes to get an insight in his/her personal data, he/she can send an e-mail to: info@reelight.com.

7. The right to get one’s personal information corrected or deleted

Customers, with information registered at Reelight, can, likewise, upon request get data corrected or deleted, or get the data processing restricted. The customers’ information is registered and stored in connection with a completed purchase transaction at the webshop for as long as the information is necessary for accounting and auditing. In that respect, data is stored in five years with reference to the Danish Bookkeeping Act.


8. Cookies

Cookies are used in the webshop www.reelight.com. Cookies collect information on the customers’ activities in the webshop in order to improve and guarantee a good experience. Cookies do not collect any personal data and, therefore, do not know who the specific customer is, but uses the customers’ activities in the webshop to generate statistics, including Google Analytics and Facebook Pixels.

The first time the customer is visiting the website he/she will meet a banner with information regarding cookies. Some cookies are necessary in order to maintain the websites functionality and can therefore not be deselected. The cookies that are not necessary for the functionality of the website but are used for statistics and marketing can be deselected in the cookie policy or in the individual customer’s browser. The purpose of statistics generated through cookies is to make the website more user-friendly. You can read about our cookie policy here.

9. Complaints

Customers, with personal information registered at Reelight have the opportunity to complain about the processing of their personal data. At any time, customers can contact the company at info@reelight.com, or chose to contact the Danish data supervision company:

Datatilsynet
Borgergade 28, 5
1300, København K, Danmark

You can see contact information and more on the website: www.datatilsynet.dk.

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